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About Primus Media
Websites, marketing and tracking, built as one system.
Primus Media is a digital agency from Sofia for trade businesses, restaurants, consultants and online stores. We build the website, run the marketing and connect the tracking and automation behind it. Every part is planned together, so it works together.
Founder-led projects
Fixed project price
Everything in your name
Martin Georgiev
Founder, Primus Media
“I started Primus Media to give smaller businesses the kind of joined-up digital setup that big companies pay agencies for. I lead every project personally, and we bring in trusted specialists when a project needs them. As Primus grows, that direct line to the client stays.”
“Growth without a solid digital foundation is just organized chaos. We build the foundation first, then the growth on top of it.”
– Primus Media
Our expertise
Broad capabilities. Deep expertise.
Primus Media covers every layer of digital growth, from brand identity and websites to paid ads, automation and lead generation. But LinkedIn B2B marketing and web design & development are where we go deepest, and where we hold our work to the highest standard.
B2B Growth
LinkedIn B2B Marketing
LinkedIn is our main channel. We run our own content and outreach there every week, so we know what starts real conversations and what only looks good in a report.
Content strategy and posts written in your voice
Profile optimization for search and first impressions
Outreach sequences aimed at the decision-makers you want
LinkedIn Ads managed for lead quality, not volume
Reporting tied to enquiries and deals, not likes
The goal: more of the right conversations, not bigger vanity numbers.
Websites
Web Design & Development
No template dropped in and called done. Every build is planned around how your customers decide to buy – fast, clear and built to convert, and built to grow with you, not to be replaced in 18 months.
Custom WordPress builds on Blocksy + Greenshift
Shopify stores with full e-commerce setup
SEO, AI search (GEO), speed and Core Web Vitals
Custom features, calculators and integrations, built with AI-assisted code
Ongoing maintenance and new features after launch
You own it: the site, the domain and the hosting are in your company’s name. No lock-in.
Our framework
Precision, Velocity, Iteration
At Primus, we don’t do guesswork. Every project has clear milestones, and every decision gets checked against your own numbers.
01 / PRECISION
Clear scope before any work starts
You get a written proposal with a fixed price, deliverables and dates. Signed contract and deposit, then we begin. No surprises halfway through.
02 / VELOCITY
Working results in weeks, not months
AI-assisted workflows handle the repetitive parts, so our time goes into the decisions that matter for your business. You see progress early and often, not one big reveal at the end.
03 / ITERATION
Measured, then improved
Tracking goes in from day one. Changes are based on what your data shows, not on opinion or what’s trendy.
Your data stays yours: ad accounts, analytics and pixels are registered to your company.
Tools and channels
What we work with
The channels and tools we use, chosen for what fits your business and your budget.
Meta & TikTok
Short videos and ads, tested in small batches so your budget goes to what actually brings enquiries.
LinkedIn & B2B
Profile, content and outreach that put you in front of the decision-makers you want to reach.
Google & YouTube
Search ads and SEO that reach people at the moment they look for what you do.
WordPress & Shopify
Fast, lean sites without heavy themes or plugin bloat, so pages load quickly and are easy to manage.
Custom Code & AI Tools
Small plugins, calculators and landing pages, built with AI-assisted coding when a standard page or plugin can’t do the job.
Tracking & Automation
GTM, consent-friendly tracking and Make.com automations, so every lead is captured and followed up.
How we use AI
We study AI so you don’t have to
AI changes every month. Learning and testing new AI tools is a fixed part of our work week, and we only bring a tool into client projects once we’ve tried it on our own business first.
The rule is simple: AI speeds up the work, people make the decisions. Strategy, design choices and anything that touches your customers is checked by a human before it goes live.
What it means for you: faster delivery and fewer monthly software bills, without handing your business over to a black box.
01
Custom code instead of subscriptions
We use AI to write small custom plugins and scripts that replace paid plugins, so you don’t pay monthly rent for basic features.
02
Fast mockups and prototypes
AI helps us show you a working draft early, so you can react to something real instead of a description.
03
Automation that saves hours
Follow-ups, lead sorting and reporting set up with AI and Make.com, so the routine work runs on its own.
04
Your site stays yours
We don’t build your business on closed AI site builders. The core of your site stays on hosting you own, with code you can take anywhere.
Mission
The Primus Engine
Our mission is to take the complexity out of getting a business online and growing it. The website, the marketing and the tracking are planned and built under one roof, so the parts fit together instead of being patched across five different freelancers.
Vision
The company we’re building
Primus Media started with one founder and a simple standard: build every client’s setup as if it were our own business. The plan is to grow into a team of specialists in web, ads and automation, each held to that same standard.
For our clients, the vision stays the same at any size: a website that brings in enquiries, a clear view of where they come from, and follow-ups that run without constant hands-on work.
Where we help most
Three common starting points
Starting from zero: website, branding, tracking and first campaigns set up as one launch.
Fixing what isn’t working: rebuilding slow or confusing sites so visitors turn into enquiries.
Connecting the pieces: website, ads, CRM and follow-ups linked so no lead gets lost.
Our values
What drives everything we do
Absolute honesty
Realistic timelines, real numbers and a straight answer when something won’t work for your business.
No dark tactics
No fake urgency, no padded hours and no tricks on your customers. Growth that holds up over time.
Total client ownership
Domains, hosting, ad accounts and data are registered to your company. No lock-in, ever.
Shared success
We measure our work by your enquiries and revenue, and keep improving after launch.
Common questions
Questions people ask first
Who will I work with?
Martin, the founder, leads every project and is your main contact from the first call to launch. When a project needs specialized input, we bring in a trusted specialist from our network for that part only, and you know who’s involved before they start. No junior account managers, no hand-offs.
How much does it cost?
Every project gets a fixed price after our first call, based on what you actually need. Monthly marketing packages are published on the Services page. We never bill by the hour.
What do I need to get started?
A signed contract and the deposit. For websites and other one-off projects, that’s 50% to start and 50% on completion. Marketing retainers are paid monthly, in advance.
Who owns the website and the accounts?
You do. Domain, hosting, ad accounts, pixels and analytics are registered to your company from day one. If we stop working together, you keep everything and nothing needs to be transferred back.
How soon will I see results?
A website goes live on the date we agree in the proposal. Paid ads can bring first enquiries within a few weeks. SEO usually takes three to six months. On the call we’ll give you a realistic estimate for your situation, not a best case.
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