Get Marketing Insights First
Subscribe to receive actionable strategies, growth tips, and industry insights delivered straight to your inbox.
Digital Marketing Services for Small Businesses
One strategist, one plan, a fixed monthly scope. No billed hours, and every ad account, pixel and data point stays in your company’s name.
We reply within 24 hours.
WHAT IT IS
What is Primus Media’s digital marketing service?
Primus Media’s digital marketing service is a monthly, outcome-based retainer for small businesses. It combines paid advertising, social media, LinkedIn B2B marketing, email automation and SEO/AI search optimization under one strategist. Scope and price are agreed before work starts, every package includes monthly performance reporting, and the client owns every account.
Who it’s for
Who is this for?
You run a business people already trust in person. The hard part is being found, and being chosen, online.
Word of mouth is your main source
Customers trust you once they meet you, but new ones rarely find you online. We build the search presence, content and follow-up that change that.
Your website exists but doesn’t bring enquiries
Visitors arrive and leave. We fix the path from first click to first message, and track where every enquiry came from.
You’re paying for ads and can’t see the return
Money goes out and you can’t say what came back. We set up tracking first, then run campaigns measured against real results.
You have no time to do marketing yourself
You run the business. We run one plan under one strategist, with a plain-language report every month.
We take on small businesses in fields like trades, restaurants, consulting, coaching and online stores. The fit depends on your situation, not your industry.
Not the right fit if you want a one-off campaign or a guaranteed result. Nobody can honestly promise one.
What you get
What does a digital marketing retainer include?
Each package combines the channels your business actually needs. Nothing gets added just to fill a proposal.
Paid Advertising
Social Media Management
Visitors arrive and leave. We fix the path from first click to first message, and track where every enquiry came from.
LinkedIn B2B Marketing
Company and founder presence, content built on a tested post framework, and outreach systems that put you in front of decision-makers.
Email Marketing Automation
SEO and AI Search Optimization
We take on small businesses in fields like trades, restaurants, consulting, coaching and online stores. The fit depends on your situation, not your industry.
Not the right fit if you want a one-off campaign or a guaranteed result. Nobody can honestly promise one.
The process
How does it work?
Discovery call
A conversation about your business, your customers and your goals. If we’re not the right fit, we’ll say so.
Proposal
A written plan with the package, channels, scope and timeline. Fixed price, no hourly estimates.
Contract and payment
Work starts once the agreement is signed and the first month is paid. Each month is paid upfront.
Launch and grow
Month one builds the foundations: tracking, audiences, content and campaigns. From there we test, report and improve every month, so results compound instead of resetting.
We take on small businesses in fields like trades, restaurants, consulting, coaching and online stores. The fit depends on your situation, not your industry.
Not the right fit if you want a one-off campaign or a guaranteed result. Nobody can honestly promise one.
Before we start
What do you need to get started?
Marketing amplifies what’s already there. Before we spend a euro of your budget, these need to be in place.
A website that can convert
If visitors can’t easily contact or buy from you, ads only send more people into a leak. We’ll tell you honestly if the site needs fixing first.
Accounts in your company’s name
Ad accounts, business profiles, analytics and domains belong to you. If they don’t exist yet, we set them up under your company.
A separate ad budget
Ad spend goes directly to the platforms and isn’t part of the package fee.
Brand assets and one decision-maker
Your logo, photos and a named person who can approve content, so nothing waits in a queue.
Not sure your website is ready for paid traffic?
Run the same 12 checks we use before any campaign goes live.
Our rules
How we work
0
Billed hours. Every engagement is a fixed scope at a fixed price.
100%
Client-owned. Domains, ad accounts, pixels and data stay in your company’s name.
1
Strategist. You work with the founder from first call to every report.
3
Month foundation. The minimum it takes to build a system that compounds.
Hourly billing compared with a fixed monthly scope
| Hourly billing | Primus fixed monthly scope | |
| What you pay for | Hours logged | Agreed scope and outcomes |
| Cost predictability | Varies month to month | Same price every month of the term |
| Account ownership | Depends on the agency | Always yours |
| Reporting | Depends on the agency | Plain-language report every month |
Transparent pricing
How much does digital marketing cost?
Three fixed monthly packages. Each has a 3-month minimum, because month one is foundations and results build from there. Ad spend is paid separately, directly to the platforms.
Starter
Foundation & Lead Generation
For businesses ready to build a reliable, data-backed lead-generation system.
€1,800
/ month
Minimum 3-month engagement
Everything in Starter:
Acquisition
Content
Reporting
Expected outcome
You build a consistent, measurable lead-generation system from scratch.
Recommended
Growth
Optimization & Scaling
For businesses that want better conversion and a measurable return on every euro spent.
€3,200
/ month
Minimum 3-month engagement
Everything in Starter, plus:
Acquisition
Content
Reporting
Expected outcome
Lower cost per lead, higher conversion rates and a system that compounds over time.
Scale
Full-Performance Engine
For companies ready to push aggressively and build scalable, multi-channel growth systems.
€5,500
/ month
Minimum 3-month engagement
Everything in Growth, plus:
Acquisition
Content
Support
Expected outcome
Predictable revenue growth and a full acquisition engine built around your business.
Contract terms in plain English
TERM
3, 6, 12 or 24 months, chosen when you sign.
Payment
Each month is paid upfront, before that month’s work begins.
Ad spend
Paid by you directly to the platforms.
Ownership
Accounts, pixels and data are yours. No asset lock-in.
Transparent pricing
How much does digital marketing cost?
Three fixed monthly packages. Each has a 3-month minimum, because month one is foundations and results build from there. Ad spend is paid separately, directly to the platforms.
Martin Georgiev
Founder & CEO, Primus Media
Questions
Frequently asked questions
Have questions about our services or pricing?
How much do digital marketing services cost for a small business?
Our packages are €1,800, €3,200 and €5,500 per month, depending on how many channels and how much content you need. Every package has a 3-month minimum, and ad spend is paid separately.
Is ad spend included in the package?
No. You pay ad spend directly to Google, Meta, LinkedIn or TikTok. The package fee covers strategy, setup, content, management and reporting.
How long is the contract?
Every package has a 3-month minimum. When you sign, you choose a term of 3, 6, 12 or 24 months, and the monthly price is agreed in writing for that term.
Can i cancel early?
The term you choose is a commitment. If you cancel before it ends, the remaining monthly payments for that term are still due, and there are no refunds, because marketing is time-based work. That is why scope, deliverables and term are agreed in writing before anything starts.
What happens when my term ends?
About 45 days before your term ends, we email you a reminder and propose the next period. If you agree, we sign a short renewal for another 3 months. If you don’t, the service ends on the date in your agreement, and your accounts, data and access stay with you.
How long does it take to see results?
Paid campaigns can start producing leads within the first weeks once tracking is live. SEO and organic content build over 3 to 6 months, but they compound over time. We’ll give you realistic timelines for your business in the proposal.
Do I own my ad accounts and data?
Yes. Ad accounts, pixels, analytics and business profiles belong to your company, and you hold the logins. We work inside them with the access you give us. If you leave, everything stays with you.
Do you bill by the hour?
No. Every engagement is a fixed scope at a fixed monthly price, agreed in writing before work starts.
Which countries do you work in?
We’re based in Sofia, Bulgaria, and work with small businesses across Europe, the UK, the US, Canada, the UAE and Saudi Arabia. All work is delivered in English.
What if my website isn’t ready for marketing?
We tell you before we take your money. Sometimes the right first step is fixing the website or tracking, and we can do that as a separate project.
Expert insights, delivered!
Stay informed with the latest updates and exclusive resources for high-growth teams.